From iconic museum shows to immersive citywide installations, Frieze Seoul 2025 fused global artistry with Korean culture—turning the capital into a pulsating hub of contemporary creativity.
The fair's fourth edition sees its increasingly regional collecting base more subdued—but decent top-end sales and strong institutional presence maintain its position as one of Asia's leading market moments.
The fourth edition of Frieze Seoul opened Wednesday to strong collector turnout and solid first-day sales despite a global market still in a turbulent phase.
Now in its fourth year, Frieze and Kiaf Seoul opened to VIPs and media Wednesday at Coex, southern Seoul, to a quieter scene, seemingly past the excitement and buzz the global art fair received when it first arrived in the city.
Mazzoleni returns to Frieze Seoul this year with a presentation that reflects the gallery’s dynamic programme, ahead of the opening of the gallery’s third space in Milan.
Gagosian will participate in the fourth edition of Frieze Seoul at COEX, opening September 3, 2025, with paintings, sculptures, and works on paper by an international grouping of gallery artists.
Artlyst has compiled a comprehensive guide to the London Art Fair season to help you navigate this hectic time of year in the art fair calendar. We will be publishing a separate comprehensive guide to Frieze Week soon.
Bringing together over 120 world-class galleries, Frieze Seoul 2025 ignites COEX with groundbreaking art, bold ideas, and powerful cultural connections at the heart of Asia’s creative capital.
Late August through early September has become the busiest time of the year in the art scene here, at least since the arrival of Frieze Seoul three years ago.